TALLAHASSEE, Fla. - The Florida College System Activities Association (FCSAA), based in Tallahassee, Fla., today announced a new partnership with BSN SPORTS, the nation's largest direct marketer and distributor of sporting goods to the school and league markets and a division of Varsity Brands.
Through this partnership, BSN SPORTS will serve as the official apparel and equipment provider to the FCSAA. In conjunction with this partnership, BSN SPORTS will provide an array of opportunities for all FCSAA members to brand their athletic departments.
The partnership, which extends over the next three years, will also provide additional support across the FCSAA's 13 championship events.
"The FCSAA is excited to partner with BSN SPORTS," said Rob Chaney, FCSAA Associate Director and Athletics Commissioner. "With a number of our [FCSAA] member colleges already working closely with BSN SPORTS, it is a perfect fit for the FCSAA.
"This agreement will support our efforts to grow the FCSAA's brand and, more importantly, provide an enhanced championship experience for our student-athletes."
Bill Stote, Senior Vice President of BSN SPORTS Collegiate Select Program, said, "Through this partnership with the FCSAA, our team will work diligently to add tremendous value and support to its members. We are thrilled to provide our services to the FCSAA team and stay connected to the daily needs of the student-athletes and administration."
If you would like more information regarding Collegiate Partnership opportunities with BSN SPORTS, please contact BSN SPORTS Vice President of Collegiate Select Partnerships, Todd Northrop, at tnorthrop@bsnsports.com.
About BSN SPORTS
Dallas-based BSN SPORTS is the leading marketer, manufacturer and distributor of sporting goods apparel and equipment. A division of Varsity Brands, BSN SPORTS markets and distributes its products to over 150,000 institutional and team sports customers in colleges and universities, middle and high schools, and recreational programs throughout the United States via catalog, e-commerce, and direct sales. Focused on providing game-changing solutions through local partnerships, multi-brand selection and one-stop shopping for equipment and uniforms, BSN SPORTS' more than 3,000 employees have been helping elevate participation in team sports since 1972. For more information about BSN SPORTS please visit www.bsnsports.com.
About the FCSSA
The Florida College System Activities Association, Incorporated (FCSAA), is a statewide non-profit corporation regulating, coordinating, and promoting intercollegiate activities in: Athletics, Brain Bowl, Forensics, Model United Nations, Music, Student Government, Student Publications, and Theatre. Membership in the FCSAA is open to the 28 colleges in the Florida College System. For more information on the FCSAA, visit www.TheFCSAAsports.com.